Luna Rossa Black Prada for men

In early 2018, the 7th version of Prada's popular Luna Rossa fragrance arrives on shelves. Luna Rossa Black follows the original Luna Rossa from 2012 and more recently, 2017's Luna Rossa Carbon. Inspired by the Prada Luna Rossa sailing challenge, an Italian sailboat racing syndicate first created to compete for the 2000 America's Cup and co-sponsored by Prada, the Luna Rossa fragrances have been created by perfumer Daniela Andrier with bottle designs by Yves Behar. This new version of Luna Rossa will feature top notes of bergamot and angelica; heart notes of patchouli and coumarin; and base notes of woody amber. Of note is the absence of lavender that was a key feature in so many of the other Luna Rossa editions.

Prada's new fragrant pair, Prada La Femme and Prada L'Homme, premiered on the market mid-2016. A year later, their enriched and intensified compositions in Eau de Parfum Intense concentration are announced. Prada L'Homme Intense promises "a multi-layered experience" and enhances the scent of iris and amber with notes of leather and patchouli, while tonka bean gives it an oriental signature. The goal of the scent and its opaque bottle is to evoke "the elusive nature of the multi-faceted Prada man."

Strong as the darkest rock, with the freshness of air, Luna Rossa Carbon brings together steam-distilled botanicals and synthetics in a mineral-forward mix: metallic notes of Lavender, green Citrus of Vert de Bergamote from Italy, radiant Wood of Patchouli and dry Amber of Ambroxan. Engineered as much as designed, the bottle for Prada Luna Rossa Carbon develops the visual themes of the Prada Luna Rossa line, but using radically different materials. It has the visual depth of slate, coal or jet, but with complex textures. The base of the bottle is presented in the richest of blacks; light absorbing, with a soft organic-velvet texture. The glass is both black and transparent, something that appears pure, as if mined, but also refined and perfected by advanced technology. The distinctive red stripe of Prada is cut into the façade of the glass; it is architectural and immediate, bringing balance to the form.

Prada Paradigme is a masculine fragrance introduced by Prada in 2025. The scent is designed to challenge conventional norms in perfumery, presenting a new perspective on masculinity by blending elements of curiosity, softness, and individuality. Paradigme serves as a counterpart to Prada's Paradoxe for women and is presented in a bottle inspired by the iconic Prada Triangle.

Luna Rossa Ocean Le Parfum by Prada is a fragrance that blends classic perfumery art with modern technology, symbolizing the ability to push boundaries and redefine what is possible. The scent captures this essence with a powerful and sophisticated Orientaly Fougère fragrance that reflects the wearer's character uniquely. The perfume starts with a top note of lemon essence, providing a refreshing scent. In the heart, the freshness combines with a saffron accord. The base note has an oak wood nuance, adding a smoky note to the fragrance. This scent experience is further enhanced by the molecule OrientalXtreme™.

"Reinventing freshness with the first neroli bud extraction for Prada, to capture the flower’s fresh dimension. Reinventing sensuality with Ambrofix, a bio-converted amber, revealing a vibrant warmth. Reinventing intensity through a new revolutionary musk molecule: the Serenolide, for an intense yet subtle and comfortable trail noticeable right from the top."