Emporio Armani Stronger With You Absolutely Giorgio Armani for men

Armani Si was launched in 2013 as a sweet scent of cassis, rose and vanilla. In 2014, Armani introduces its enhanced version Armani Si Eau de Parfum Intense. The new version is designed for a strong and passionate woman who is brave and not afraid to take risks. Such woman is conceived as very charismatic, confident, independent and sophisticated.   "Denser" and richer than the original, Si Intense is described as a modern chypre fragrance. It opens with accords of cassis and black currant heart extract. There are also fresh notes of mandarin and bergamot with a silky touch of freesia. The heart develops with essence of May rose and neroli absolute, with additional accords of davana and osmanthus. The base features patchouli, vanilla, ambroxan and woody notes.   The face of the perfume is actress Cate Blanchett. The fragrance is available as 30, 50 and 100 ml Eau de Parfum.

In March 2019 comes a new, pink version Armani Sì Fiori. The new perfume invites you to express your true nature of being yourself in this jungel of skyscrapers. Armani Si promotes self-confidence and faith in yourself. The composition reinterprets the chypre theme of the original, playing around the note of neroli, white flower of the Mediterranean. The scent of chypre-neroli heart is created by the perfumer Julie Masse. Top notes: black currant, green mandarin Heart: neroli, patchouli, oak moss, rose Base: vanilla, white musk Actress Cate Blanchett as the face of the campaign is joined by Chinese actress Elaine Zhong, and models Adwoa Aboah and Sara Sampaio.

According to Women's Wear Daily: "Australian actress Cate Blanchett has been confirmed as the new face of Giorgio Armani Parfums, a division of L’Oréal Luxe. Blanchett, who is rehearsing for a play with Isabelle Huppert at the Sydney Theatre Company, will be the face of an advertising campaign for a new eau de parfum called 'Sí' that will hit shelves at the end of the summer. The confirmation comes after weeks of unsubstantiated buzz following press reports about a fragrance collaboration between the actress and Giorgio Armani, who have a long-standing professional relationship. Blanchett has often worn Armani creations on the red carpet and openly expressed admiration of him."

In December 2017, Armani launches a new edition of Sì fragrance from 2013, represented by Hollywood actress Cate Blanchett. Sì Passione is a reinterpretation of the original that gives it a new dimension - described as "an irresistible combination of grace, strength and independent spirit." Announced as an intense, uncompromising scent, it is made for a confident woman who dares to say yes, and is to embody the red lipstick effect in the bottle. "Sì Passione is a bright and sensual perfume that emits confidence, seduction, and strength. Bright and fresh in its initial impression, Sì Passione opens with notes of spicy pink pepper, like a burst of adrenaline. After initially drawing attention, sparkling and radiant pear brightens the iconic juicy blackcurrant to add boldness. A floral heart beats passionately with rose and feminine jasmine to create a powerful scent, like a seemingly fragile woman who shows incredible strength when guided by passion. The addition of heliotrope makes this perfume addictive and acts as an invitation to self-indulgence and pleasure. The warm and sensual vanilla and cedarwood dry down mirrors the self-assurance that a swipe of red lipstick can instantly give the wearer."